**Johannesburg, 24 October 2023** - From October 15 to 18, the 2023 OMODA International User Ecosystem Co-creation Conference was successfully held in Wuhu, China. User representatives from over 30 countries globally were invited to this grand meeting, a convivial platform where OMODA and users could deeply interact and converge. 

"Users" were undeniably the stars of this conference. With an immersive ecological product exhibition, a low-carbon ride involving thousands of global users, newly established directions in philanthropic collaborations witnessed by users, and multi-round, multi-scenario user test rides and drives, the vibrancy was palpable. At the user-themed conference on the 18th, OMODA created a stage for global user representatives to share their stories and life propositions intertwined with OMODA.

Every specialized event, teeming with exuberance, demonstrated OMODA’s significant emphasis on building a user ecosystem. A retrospective glance at the highlight moments of the conference allowed global users to experience the pioneering, joyful new ecosystem, anticipatory technological advancements, new journeys in green development, and the thrilling experiences brought by the intuitive electric vehicles of OMODA.

**Peripheral Boutique Exhibition: More Than Just Cars**

During the conference, OMODA crafted a technologically enriched "Ecological Product Exhibition" for car enthusiasts and users. Charging piles, drones, digital intelligence, trendy sports, and an array of other exhibits created an immersive, joyful living experience space. Here, users could directly perceive the derivative excellence of OMODA’s products.

This exquisite exhibition showcased OMODA’s stride beyond the "car" boundary, connecting every aspect of users’ lives. In the future, OMODA will embrace a diverse culture and interests, organizing trendy events for global users who are passionate about life, fostering the connection of like-minded partners, and jointly constructing a new paradigm of "mobility + life" with OMODA.

**Advancing Technology, Ushering a New Future of Intelligent Mobility**

Beyond the enchanting ecosystem of products that are more than just cars, the "Tech Day" at the OMODA International User Ecosystem Co-creation Conference unveiled more uplifting news about technological advancements, showcasing several latest technological achievements.

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Amidst the pivotal phase of automobile electrification and intelligence, Tech Day introduced the third-generation PHEV hybrid technology platform, achieving a perfect balance between robust performance and energy conservation. This platform is set to steer the trend of intelligent and green automotive future. In the realm of autonomous driving, OMODA unveiled several new technologies centered around the Robotaxi model, unlocking a new realm of intelligent mobility. In terms of intelligent interaction, OMODA demonstrated many cutting-edge black technologies, including AI large model onboarding and the Car Enjoyment Metaverse.Beyond the enchanting ecosystem of products that are more than just cars, the "Tech Day" at the OMODA International User Ecosystem Co-creation Conference unveiled more uplifting news about technological advancements, showcasing several latest technological achievements.

For OMODA, "technology" has always been the lifeblood and the fundamental element in building excellent cars for users. With innovation touching the future, OMODA is committed to making the beautiful vision of mobility tangible and accessible to all.

**Low-Carbon Ecological Ride: Users Transform into Pioneers of Green Living**

If “technology” is a crucial element for an automobile brand to win users' favor, then the exploration of sustainable development and the practice of social responsibility are the surefire strategies for a brand to maintain enduring competitiveness. During the conference, OMODA orchestrated an ecological ride, mobilizing thousands of global users to practice low-carbon travel and lead a green life.

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At the opening ceremony of the thousand-people ride, witnessed by global users, OMODA also signed a memorandum of cooperation with IUCN to jointly explore new directions in the green and environmental protection field, further showcasing OMODA’s commitment to building a car brand with “love, warmth, and emotion.” 

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Exceptional products can help users forge a superior travel experience, but brand culture and ecological construction amalgamate more users of the same belief into a powerful synergy. OMODA will continue to amplify its brand potential and user ecological advantages, further deepen cooperation with global welfare organizations, continuously contribute to the high-quality development of the automobile industry, and advocate for a beautiful green lifestyle.

**Deep Test Rides and Drives: Unlocking Boundless Exciting Driving Pleasure**

To allow the visiting users and media to profoundly perceive OMODA's product strength, OMODA initiated multiple rounds of test rides and drives during the conference. The brand won high praise from global users with its avant-garde design aesthetics, outstanding dynamic performance, and forward-looking intelligent technology.

The test ride and drive area was specially set up in the scenic Fantawild, divided into an integrated race track experience area and a straight-line acceleration experience area. OMODA’s two-star models, OMODA 5 and OMODA E5, were put to the test. The OMODA E5, the brand’s newly launched pure electric model, demonstrated OMODA’s extraordinary strength in the new energy field with its surging power and flexible control in various road condition simulation projects like S slaloms and figure-eight slaloms.

As OMODA CEO Shawn Xu emphasized at the conference, “OMODA will not only make good cars for users but will also continuously transcend boundaries, committed to changing the relationship between cars and people. Through its brand power and creativity, it aims to empower those dreamy, talented users, becoming their intimate partner.” This international user ecological co-creation conference is the practice of OMODA’s “user-centered” concept and the starting point of OMODA’s pioneering and joyful ecology. Aiming to create an all-scenario ecological experience for users, OMODA will keep pushing forward, building a global user ecology, and leading a beautiful future of mobility together with more users.

"Users" were undeniably the stars of this conference. With an immersive ecological product exhibition, a low-carbon ride involving thousands of global users

2023 OMODA International User Ecosystem Co-creation Conference Concludes Successfully: Collaborating with Global Users to Surpass Boundaries for Shared Future

**Johannesburg,  23 October 2023 -** Between October 17 and 18, amidst the fervor of the OMODA 2023 Public Welfare Signings and the Thousand-People Cycling Event, multiple test rides and drives initiated by OMODA captivated over a hundred authoritative experts, mainstream global media, and industry Key Opinion Leaders (KOLs). In the dynamic driving arena, participants sequentially immersed themselves in over ten extreme simulation projects to experience the supernatural allure of the OMODA E5. As OMODA’s pioneer all-electric product, the E5, under the grandeur of the renewable energy trend, was the coveted jewel everyone was eager to experience.

he test ride and drive area, nestled in the picturesque Fantawild, was split into a comprehensive race track experience zone and a straight-line acceleration zone. Drivers were indulged in the exhilarating experience of OMODA E5’s kilometer acceleration, where the potent force conveyed a compelling pushback, earning unanimous acclaim. Successive engagements in various simulated road conditions like S-bends and figure-eights stood as testimony to OMODA E5’s robust quality anchored in its formidable driving performance.

During the test drive of OMODA’s iconic electric model, OMODA E5, the robust chassis and exuberant power engineered a sporty, control-driven performance that indelibly impressed every participant. The OMODA E5, fortified with an advanced power system, is equipped with an efficient motor and a large-capacity battery group. The vehicle’s exceptional start-up and acceleration phases deliver a seamless driving encounter. In addition, the stable yet agile suspension system, intelligent driving assistance system, and the tranquil driving experience collectively unveil the distinct allure of electric vehicles to every driver on-site. In terms of aesthetics, the OMODA E5 not only perpetuates the brand’s iconic Art in Motion design but unveils the transcendental “Light of Movement” aesthetic language. Its dynamic and illuminative body style captivated every onlooker, earning incessant admiration.

As a forward-looking brand, OMODA, backed by its remarkable product strength, avant-garde design aesthetics, and futuristic intelligent technology, has garnered high acclaim from global users. This acclamation is further corroborated by its impressive sales figures. The latest export data reveals that OMODA’s export sales for September stood at 13,975 vehicles, with a cumulative export volume of 117,217 vehicles from January to September.
This test ride and drive experience left a lasting impression of an extraordinary driving and riding experience on the authoritative experts, mainstream global media, and industry KOLs present. Yet, the splendor is not limited to the vehicles alone. OMODA also hosted the “Eco-Friendly Product Expo,” where global users, through the lens of media, will explore OMODA’s exquisite peripheral products, delve into the green lifestyle, and jointly create and share a low-carbon travel ecological model with the users.

The test ride and drive area, nestled in the picturesque Fantawild, was split into a comprehensive race track experience zone and a straight-line acceleration zone.

Generation Z's New Lively Living Choice: Revel in a Test Drive Extravaganza with OMODA's Star Vehicles

**Johannesburg,  17 October 2023 -** On the morning of October 17, OMODA launched the ‘Eco Ride’ charity event at its headquarters in Wuhu, China. Over a thousand OMODA users, partners, and media from more than 30 countries and regions around the world gathered to promote low-carbon travel and advocate for green living - serving as a significant segment of the ‘2023 OMODA International User Eco-Creation Conference’. This Eco Ride infused new energy into OMODA’s vibrant, active user ecosystem.

**A New Low-Carbon Journey, Embracing a Green New Life**

With the global call for green development echoing around the world, the automotive industry, characterised by numerous production processes and extensive industrial chains, needs to prioritise low-carbon sustainable development more than ever.

he theme of OMODA’s Eco Ride is “New Journey, New Life — Ride Green Life,” aiming to utilise the influence and power of the OMODA automobile brand to instil low-carbon awareness in more people and lead a new trend of green living. The green route of the ride encircled the natural “oxygen bar” of Wuhu - the Shen Shan Park. Upon reaching the finish line, participants were awarded specially customised commemorative medals, becoming pioneers in OMODA’s green and active lifestyle ecosystem. In the witness of global users, OMODA embarked on a new journey of green development with a thousand-person ride. 
The Eco Ride is not just an event but an attitude. This low-carbon fashion flash mob, co-created by OMODA and global users, reflects its steadfast pursuit of green development. This low-carbon, active lifestyle force will propel the automobile industry onto a longer and further road of sustainable development.

**Implementing Brand Mission, Letting Intelligent Technology Create Social Value**

OMODA has also developed a carbon reduction plan for the entire lifecycle and industrial chain focused on low-carbon development. In the manufacturing process, OMODA uses environmentally friendly materials and advanced technologies to achieve lower production energy consumption and higher recycling rates. In product planning, OMODA continuously strengthens its technological innovation capabilities, actively promotes the implementation of pure electric technology, ensures that all vehicle series have corresponding new energy products, and intensifies efforts in intelligent technology to lead the future automotive ecosystem.

As a responsible global automobile brand, OMODA is involved in various environmental protection activities worldwide. For example, OMODA sponsored a charity ride event in the Middle East to advocate for a low-carbon lifestyle. At the opening ceremony of the Eco Ride,  OMODA also signed a strategic cooperation memorandum with the International Union for Conservation of Nature (IUCN), linking multiple resources to exert greater potential and contribute more to environmental protection. From the brand to users, and to social organisations, the contour of OMODA’s active lifestyle ecosystem is becoming increasingly distinct through this Eco Ride. It is believed that with a commitment to sustainable development, OMODA will bring an upgraded driving experience and usher in a new era of green travel.

OMODA’s ‘Eco Ride’ Ignites Passion, Witnessing a Low-Carbon Fashion Flash Mob by Thousands.

OMODA’s ‘Eco Ride’ Ignites Passion, Witnessing a Low-Carbon Fashion Flash Mob by Thousands

**Johannesburg, 10 October 2023** - OMODA, a newcomer in automotive avant-garde aesthetics and cutting-edge technology, has announced its upcoming Global User Ecosystem Summit to be held in China, from 15 - 19 October. This exclusive annual gathering, designed for OMODA car owners, will unite OMODERS, key opinion leaders (KOLs), and prominent media figures to co-create and collectively unveil OMODA's groundbreaking low-carbon system and green transportation ecosystem.

**A Sustainable Future:** OMODA embodies the spirit of "New Journey, New Life -  Ride Green Life." Together with its users, OMODA will pioneer a new era of eco-friendly travel experiences.

While outstanding products enhance travel, brand culture and ecosystem development unite like-minded users. This is represented by a "fashion flash," a joint endeavour by OMODA and its trendsetting users to showcase the allure of low-carbon living. The aim is to propel global peers to commit to their own journey toward sustainability.

**Emerging Blueprint for a Green Mobility Ecosystem:** A bicycle feature also marks OMODA's debut peripheral product, a masterpiece, poised to ignite a green revolution, and which will be spotlighted at the "Ecosystem Product Exhibition" during the summit where OMODA aims to amplify its impact and positive word of mouth, making its vision for a green mobility ecosystem even clearer to the world.

**Pioneering Smart Technology in Future Mobility:** At the Global User Ecosystem Summit, OMODA will not only embody its commitment to co-create a fresh, sustainable ecosystem but to showcase this ethos in its products.

Firmly focused on ecological technological innovation and eco-friendly product enhancements, OMODA continuously seeks the inclusion of greener propulsion systems, sustainable materials, and advanced technologies to reduce carbon emissions and resource consumption. To cater to diverse travel needs, OMODA will offer various transportation solutions, including electric and hybrid options, all underpinned by intelligent technology. For example, the upcoming new OMODA 5 EV, boasts practical smart features, including voice control, a next-generation ADAS system, and a dual-screen wraparound smart cockpit, promising an intelligent and comfortable driving experience.

The Global User Ecosystem Co-Creation Summit in mid-October promises to clearly articulate OMODA's new vision for intelligent transformation, electrification and eco-smart transportation. Anticipation runs high.

OMODA Global User Ecosystem Summit: Shaping The Future Of Sustainable Mobility.

OMODA Global User Ecosystem Summit: Shaping The Future Of Sustainable Mobility

OMODA, part of the Brand O&J division of the global Chery Group, is making waves across the world. 

According to the China Federation of Passenger Transport (CFPT), the official vehicle sales authority in OMODA''s home country of China, the brand has achieved a new milestone during the month of April, exceeding 10 000 units.

Selling more than 10 000 units, OMODA is following in the footsteps of its sister brand, Chery, which has been the leading Chinese vehicle-export brand for the past 21 years.

The CFPT reported recently that OMODA exported 10 781 units in April 2023. This indicates growth of 9% compared to March 2023.

With this new milestone, OMODA has increased its exports for the first four months of the year to 37 895 units, in itself a new milestone for the brand.

"One should keep in mind that all of the export growth is represented by one single model, the OMODA C5," says Tony Liu, Executive Deputy General Manager of OMODA South Africa.

"As Brand O&J expands with new and innovative OMODA models and with the global introduction of JAECOO, we expect this export number to increase rapidly, as we have seen with its sibling Chery."

OMODA and Brand O&J were officially introduced in South Africa in March this year when the group introduced three distinct versions of the OMODA C5. It has since appointed 30 dedicated OMODA dealers and a dedicated parts distribution centre adjacent to that of Chery South Africa.

"With the OMODA C5, we are able to welcome an entirely new group of car enthusiasts to the Chery Group," says Liu.

"While the Chery Tiggo Pro range has found favour with families and SUV enthusiasts, and now consistently sells more than 1 000 units a month in South Africa, OMODA is reaching a new buyer who is looking for something at the cutting edge of vehicle technology and with a design that is unique."

OMODA has a special surprise in the pipeline for these early adopter customers.

The group announced that it would soon expand its global range with the introduction of the OMODA C5 EV, an all-electric model that is slated for global release in the fourth quarter of 2023.

While it is working on new models, and the upcoming global introduction of the JAECOO brand of adventure SUVs, Brand O&J is also actively expanding its reach in North America and Europe.

In May, OMODA was launched to great applause and excitement in Mexico where it introduced the OMODA C5 with an impressive outdoor audio-visual concert that introduced both the vehicle and the O Universe of customer benefits to Mexican buyers.

Recently, OMODA announced its first shipment of OMODA C5 models to Spain. These models will spearhead a rapid introduction of Brand O&J models into Europe, arguably the most demanding automotive market in the world.

"While OMODA''s export growth allows the group to accelerate its investment in new technologies and new models, it is even more important as a proxy for our brand acceptance in markets outside of China. We will not take this lightly and will continue to focus on customer service as the foundation for our future in South Africa and other export markets," says Liu.

Ends

- **Chris-Mari Botes** 
- **Brand Manager: Omoda** 
- omoda.brand@omoda.co.za 
- 010 448 5388
- 084 488 0757
- omoda.co.za

OMODA, part of the Brand O&J division of the global Chery Group, is making waves across the world. 

Global acceptance for OMODA

OMODA and JAECOO, the two new brands of the Chery Group, have received unrivalled attention since their launch at the Shanghai Auto Show in April.

Since then, the O&J Brands’ social posts about these two new models have been viewed more than 4.8 billion times, clearly demonstrating the global interest in these two new automotive powerhouses.

Both the new brands have been celebrated as vehicles that will be at the forefront of the new energy and technology revolution with a special focus on intelligent mobility. 

Not only do the brands sport fashionable and cutting-edge design that will appeal to the aesthetics of the youth, but more importantly it speaks to the green consciousness of this market segment through its intelligent configurations focused on new energy technology.

To concretise this philosophy, OMODA has now launched an electric version of its SUV, the OMODA C5 EV.

This model is the brand’s superb offering to those seeking green and intelligent mobility solutions, while still enjoying a high level of creature comforts and performance.

As displayed at the Shanghai Auto Show, the OMODA C5 EV has the same dimensions as its petrol-powered siblings, with some unique styling updates to fit its clean energy credentials. At the heart of the styling upgrades is a new front design that replaces the grille with a sleek, aerodynamic front design with no openings for airflow to a radiator.

“The OMODA C5 EV is not merely a concept and the first left-hand drive models have already been shipped to destinations across the world,” says Tony Liu, Executive Deputy General Manager of OMODA South Africa.

“The model is under study for South Africa and other right-hand drive countries like Australia and we look forward to testing the model on local soil.”

One of the reasons why OMODA has been able to transition from internal combustion engines to electric propulsion in the OMODA C5 is its next-generation platform. 

Unlike many other vehicle manufacturers that have to redesign their vehicle architecture to accommodate an electric motor and battery, the OMODA C5 platform has been created with all kinds of propulsion in mind. That means the OMODA C5 EV will offer the same interior space and driving dynamics as the turbo-petrol C5, despite a completely different drivetrain setup. 

It also means that OMODA will be able to offer hybrid and plug-in hybrid versions of the C5 or other models in the future.

Not to lag behind, JAECOO is in the final stages of the layout of its own new energy model, a plug-in hybrid electric vehicle (PHEV). 

O&J Brands have also used the 20th Auto Show to reveal its third-generation plug-in hybrid electric vehicle platform. This systems uses battery-electric propulsion and an ACTECO engine was designed specifically for use in a hybrid application and has a deep Miller-cycle combustion system that recycles exhaust gasses for a second pass through the combustion chamber. 

This system not only cleans the emissions, but also ensures that remnants of the injected fuels are burned for greater efficiency.  It is currently ranked as the engine with the highest thermal efficiency on the Chinese market.

At the same time, the additional power from the hybrid system and the larger electric batteries means that this JAECOO PHEV will be able to travel for longer distances on electric power alone.

The PHEV will be available towards the end of 2023.

Ends

- **Chris-Mari Botes** 
- **Brand Manager: Omoda** 
- omoda.brand@omoda.co.za 
- 010 448 5388
- 084 488 0757
- omoda.co.za

OMODA and JAECOO, the two new brands of the Chery Group, have received unrivalled attention since their launch at the Shanghai Auto Show in April.

New Energy Vehicles on the cards for OMODA and JAECOO

OMODA South Africa has expanded the OMODA C5 range from three to five models including the introduction of Luxury and Luxury S grades.

Prior to the introduction of these new models, the OMODA C5 range consists of the Tech, Elegance and Elegance S models. The new Luxury and Luxury S grades will slot in between the Tech and Elegance ranges.

In terms of specifications and styling the new Luxury grade is similar to its Elegance siblings than to the Tech model.

Both Luxury models have 18” precision cut alloy wheels with 215/55 tyres and red brake callipers. These models also have the same stylish roof-mounted spoiler, LED running and brake lights and sunroof as the top of the range model. 

These models can be ordered with a dual colour scheme where the roof is in a contrasting colour to the rest of the body. 

As with the Elegance S model, the Luxury S model receives vibrant red detailing in the front bumper, alloy wheels and roof mounted spoiler. This distinguishes it from the OMODA C5 Luxury model.
Inside the new Luxury and Luxury S models the cloth seats of the Tech model have been replaced by leather upholstery. 

Other upgrades from the Tech specification level include powered seat adjustment for both the driver (six ways) and the front passenger (four ways). The sunroof is powered, as is the rear hatch door for easy access and greater security.

OMODA has also added the popular 360-degree camera system to this specification level, thus allowing for easy manoeuvrability .

Other luxury features in this grade includes climate control, cruise control, intelligent voice commands that control everything from the air temperature to the operation of the sunroof, the dual 10.25 inch information and entertainment clusters linked to a SONY sound system. The latter is connected to 8 speakers, up from the 6 speakers on the OMODA C5 Tech model.

Under the hood, the OMODA C5 in Luxury and Luxury S trims have the same powertrain as the other C5 models. This means it is powered by a smooth 1.5 turbo petrol engine that delivers 115 kW at 5 500 rpm and 230 Nm between 1 750 rpm and 4 000 rpm.

The engine drives the front wheels through a continuously variable transmission (CVT) with manual-shifting capabilities.
Also shared with other OMODA C5 models are the comprehensive service plan and mechanical warranty. The new models are sold with a comprehensive 5 year / 150 000 km warranty and 5 year / 70 000 km service plan.

The OMODA C5 is backed by the Chery Group’s unmatched 1 million kilometre / 10-year engine warranty.

The new models retail for R477 900 for the OMODA C5 Luxury and R479 900 for the OMODA C5 Luxury S model.


Ends

- **Chris-Mari Botes** 
- **Brand Manager: Omoda** 
- omoda.brand@omoda.co.za 
- 010 448 5388
- 084 488 0757
- omoda.co.za

OMODA South Africa has expanded the OMODA C5 range from three to five models including the introduction of Luxury and Luxury S grades.

OMODA widens appeal of C5

OMODA has added two new divisions to its fast-growing South African team.

Called O-SUPPORT and O-MAINTENANCE, the new divisions have been added to the OMODA office less than one month after the successful launch of its first vehicle, the OMODA C5.

**O-SUPPORT**

With its new O-SUPPORT division, OMODA now makes good on its promise to offer luxury-vehicle levels of technology and customer experience to its vehicle range, despite its attractive prices.

The team that has been appointed to this division is on call to OMODA customers to assist with finding the nearest OMODA dealer, scheduling services or repairs and even answering questions on the operation of their vehicle. 

“It appears counterintuitive that we would assign a dedicated team to support customers better understand their vehicles and to schedule services. After all, our customers are often early adopters of new technology and that is why they were attracted to OMODA in the first place.

“But by offering a human interface along with the many digital channels available to customers in the O-UNIVERSE, we give them the luxury of choice and the ability to interact with us based on their preferences, not ours,” says Chris-Mari Botes, Brand Manager of OMODA South Africa.

**O-MAINTENANCE**

At the launch of the OMODA C5, OMODA stunned South Africa by offering a comprehensive 1-million kilometre or 10-year engine warranty.

Customers also receive a full-service plan that is valid for five years or 70 000 km and a general mechanical warranty that covers the OMODA C5 comprehensively for 5 years or 150 000 km.

In future, this service plan and mechanical warranty will be administered and supported by the O-MAINTENANCE division. This division is responsible for maintaining parts and service support to customers and dealers, while also ensuring that every OMODA dealer is trained on the most advanced technologies available in every OMODA vehicle.

As part of the O-MAINTENACE division, OMODA has joined sister brand Chery at the Chery International Parts Warehouse, located in Parkhaven, Boksburg.

This 6 000 square metre facility currently holds close to R90 million in parts and components. It holds, with the addition of OMODA, over 5 587 distinct line items and in it has close to 250 000 parts on hand at any given time.

With such a large and diverse stock holding, the parts warehouse is able to fill 98% of all parts orders immediately. This is well ahead of the industry standard. These parts and components are delivered to OMODA dealers and to any of the over 100 approved OMODA repair facilities across South Africa.

The OMODA warehouse further has a comprehensive list of vehicle accessories that can be ordered for fitment on every OMODA vehicle. At present there are close to 40 different accessory lines in stock.

Most approved OMODA parts and accessories are covered by a comprehensive 12-month / 30 000 km warranty from date of purchase.

Says Botes: “OMODA is serious about offering the best possible customer experience in its O-UNIVERSE and the hassle-free service and maintenance of your OMODA C5 is at the heart of this.

“This is why we have invested in a dedicated support and maintenance division and why we are excited to share this with our customers.”

For more information on O-SUPPORT and O-MAINTENANCE, please visit www.omoda.co.za. 

Ends

- **Chris-Mari Botes** 
- **Brand Manager: Omoda** 
- omoda.brand@omoda.co.za 
- 010 448 5388
- 084 488 0757
- omoda.co.za



OMODA has added two new divisions to its fast-growing South African team.

O-UNIVERSE grows as OMODA adds dedicated support team

Chery has global ambitions with its OMODA and JAECOO brands and will soon launch them on international markets.

The announcement was made during a special Brand Launch Conference in Wuhu, China, on the sidelines of its activities at the Shanghai Auto Show.

The two brands, one of which has already been launched in South Africa, will be managed under a division called O&J Brand for OMODA and JAECOO. Nearly 400 people, including dealers, media, and partners from 67 countries were present at the announcement.

Chery Group this week unveiled its OMODA 5 EV and JAECOO 7 and 9 at the Shanghai Show. Of the two JAECOO models on display, one - the JAECOO 7 - is production ready and will soon be shipped to international markets.

According to Zhang Guibing, General Manager of Chery International, the O&J Brand models are entering the market during the fourth window of opportunity in the automotive industry.

This time, the window of opportunity is focused on new energy vehicles and technologies and intelligent mobility. At the same time, the world is shifting to sport utility models and crossovers, with more and more models in this segment entering the global Top 10 best-selling vehicles.
O&J Brand will specifically target buyers in the crossover and SUV segments and more specifically young people and those who are young at heart. As such, all the models from O&J will have a very striking design language and a high level of technology.

Where the two brands will diverge is in their design approach. OMODA will focus on modern and sporty vehicles and JAECOO will offer vehicles for the urban offroad enthusiast. Both brands will offer a very high level of personalisation, including of the vehicle and the interior technology.
 During the reveal of the O&J Brand concept, the engineers for these two brands announced that they have reserved 15 core technologies and are working on seven new models in four major applications for the next few years. 

At the same time, the company will create a unique automotive ecosystem where clients of OMODA and JAECOO can learn more, share ideas, receive unique benefits and participate in the future creation of models in this segment.

With its modern range of vehicles and its plan to launch OMODA and JAECOO on more markets, O&J Brand has set itself a target of 1.4 million vehicles by 2030. It will soon introduce the new brands in markets such as Mexico, Israel and Kuwait, while South African customers can already enjoy OMODA vehicles.

Ends

- **Chris-Mari Botes** 
- **Brand Manager: Omoda** 
- omoda.brand@omoda.co.za 
- 010 448 5388
- 084 488 0757
- omoda.co.za

Chery has global ambitions with its OMODA and JAECOO brands and will soon launch them on international markets.

Do you know Brand O&J? You will soon!

The Chery Group stunned crowds at the 20th Shanghai Auto Show yesterday when it officially revealed OMODA and JAECOO as independent brands.

Each brand, which will have their own identity, models and target markets, was revealed together with unique, new models. 

In the case of OMODA, the brand showed its pure electric OMODA 5 e-QUA model. Far from being just a concept vehicle, the OMODA 5 e-QUA is a production-ready model and aside from the brand launch, this also acted as its world debut.

JAECOO is a completely new brand and it showcased its first two models, the JAECOO 7 and the JAECOO 9. These two models will start the global brand journey for JAECOO, just like the OMODA C5 did for OMODA.

The Auto Shanghai 2023 auto salon is one of the most revered global showcases for new vehicles and new technology. It returns this year after a disruption in 2022 with the active participation of over 1 000 companies from across the world.

For JAECOO and OMODA, the Shanghai Show was a perfect opportunity to reveal their global intent.
As two modern and technologically advanced vehicle brands, these products are focused on young-minded users across the world.

OMODA has a jump start on its sibling, JAECOO. It has already launched the OMODA C5 in many markets across the world, including South Africa. 

As a young and future-forward brand, OMODA has attracted over 3 million online interactions and over 3 billion hits on its various platforms and interactions. OMODA itself fielded more than 10 000 user enquiries and exchanged over 1 200 OMODA pictures, not to mention the various live-streaming opportunities that featured the brand.

JAECOO will make its mark in the same young-minded and future-focused target market, but with an urban off-road flavour.

With its focus on the outdoor lifestyle, its models have been designed to offer a sophisticated driving experience, despite being at home on rough terrain.
For the design of JAECOO’s first models, its designers drew inspiration from nature with smooth and simple lines that are organic in nature and pleasing to the eye. It features a waterfall-like front grille, matrix LED daytime running lights and an imposing stance.

Inside the JAECOO models, the designers again used simple and elegant lines. The imposing centre console has simple straight lines, trimmed with metal that feature ingrained polygonal patterns.

The seats and door panels are inspired by the paper-cut window grilles in traditional Chinese architecture and is embellished in the yellow colour of winter jasmine. As such, the design of the JAECOO 7 and 9 are unlike anything available on the market.

To further elaborate on its brand plans, both OMODA and JAECOO will host a brand day on 20 April in Wuhu in the Anhui Province at their headquarters. It will use this opportunity to reveal new technologies and future development strategies.

This special day will be attended by over 400 dealers and media representatives from across the globe, where both OMODA and JAECOO will soon be made available.

Ends

- **Chris-Mari Botes** 
- **Brand Manager: Omoda** 
- omoda.brand@omoda.co.za 
- 010 448 5388
- 084 488 0757
- omoda.co.za



The Chery Group stunned crowds at the 20th Shanghai Auto Show yesterday when it officially revealed OMODA and JAECOO as independent brands.

OMODA and JAECOO make their bow

## Welcome to the O-Universe

•	South Africa the first country in Africa to welcome OMODA
•	OMODA C5 the first model to arrive 
•	High level of technology and luxury, starting from R447 900

OMODA, South Africa’s newest vehicle brand, is officially on the road.**

Launched by the Chery Group, OMODA is the product of a clean-slate approach by the group’s designers, engineers and technicians. Nothing was sacred, no holds were barred, and every idea was considered.

This fresh approach is also captured in the name OMODA. As a global model, the name of "OMODA" was selected from more than 10 000 naming proposals in more than 30 countries around the world, which shows the attention on and expectation of the Chery Group''s global fans for OMODA. 

OMODA comes from the Latin root, "O" is derived from oxygen, indicating new life and vitality, and "MODA" which comes from "Modern", which signifies the brand’s focus on a modern and fashionable lifestyle. 

The brand OMODA represents the in-depth insight and focus on youth, diversification and globalisation. It openly embraces these young and young at heart users that seek out the modern, the new and the cutting edge and makes OMODA a global pioneer. It also gives it significant brand strength from the start.

The first product to come out of the OMODA laboratories is the OMODA C5. This sporty compact-sized sport utility vehicle (SUV) is fitted with a high-power 1.5 litre turbo petrol engine and offers unmatched levels of luxury and technology.

**Fresh and stylish**

There is no arguing that the OMODA C5 has no visual comparison on the South African auto market. The model was designed using OMODA’s new Art in Motion design language. 

This sleek, sporty SUV has large wheels (up to 18” alloys), a sloping roof that rests on darkened roof pillars for a floating look and a seamlessly integrated star diamond grille that is truly unique.

The multi-dimensional grille is the centre piece of the OMODA look, and it blends into thin T-Sharp designed daytime running lights and bright upright-mounted front headlamps. The OMODA brand is proudly displayed on the sculpted bonnet. 

This mix of seamlessly flowing curves and sharp lines (in the DRLs) is repeated on the side profile, which was mathematically calculated to play with the surrounding light. This includes an accentuated hip line and various concave and convex curves in the doors and fenders.

At the rear, the unique OMODA design includes a dual stacked roof spoiler and multi-dimensional rear lights, dubbed X-Wing lights for their use of sharp lines and multiple LEDs.

Many of the unique elements are further enhanced with contrasting red highlights on the Elegance S-model. These show up, for instance, on the inside planes of the alloy wheels, on the front skirt, on the side mirrors and the stacked rear wings.

Overall, the accentuated hip line and floating roof work together to create a wide body profile for a sportier curb appeal. 

**Open the door to the future**

 If the exterior design of the OMODA C5 promises a futuristic experience, then the interior surely delivers.

“The OMODA C5 is one of the most futuristic models that has ever come out of the Chery Group. Starting with a blank slate, our engineers were able to experiment with a unique man-machine interface, while keeping many of the innovations that are beloved by our Group clients, like voice commands and a seamless digital interface,” says Liu.

The futuristic experience starts with the dual high resolution 10.25” digital displays that are highly customisable. These touch-sensitive screens allow for multiple ways of displaying vehicle, safety and entertainment information. It also includes, among many other items, a wireless interface with mobile phones, using either Apple CarPlay or Android Auto.

Linked to the dual screens is a 64-colour ambient lighting system. This lighting system has been intelligently integrated with the vehicle functions, allowing the occupants to set the ambient lighting depending on vehicle mode or, for instance, to change colour when the vehicle is locked or unlocked.

The system can even link to the three-dimensional SONY sound system to create appropriate lighting for different music moods.

Just below the dual screens is a new INS multi-touch and multi-colour luminous air conditioning control panel. This is a brand-new technology that conveys climate-control information through the use of the digital display, while also adapting the controls based on circumstances and usage.

It is worth noting that the climate-control system is self-cleaning and has high-grade filtering built in for the cleanest interior air.

To the right of the climate-control system is a three-dimensional start-stop button. The OMODA C5 can also be started remotely with the key fob.

Lastly, the use of shift-by-wire technology allows for a slim centre control stack with a large charging pad and a compact great shifter. This also allows for hidden storage under the centre stack.

The list of luxury features requires several pages to list in full, but highlights include intelligent wireless charging, dual 12 V charging ports, voice commands, sport seats, USB ports for both rows of occupants, remote control from the key fob for the climate control system and soft damping on the grab handles and glove box.

For buyers of the Elegance and Elegance S versions of the OMODA C5, there are even more luxuries inside the cabin. This includes power adjustment and ventilation for both the driver (6 ways) and passenger (4 ways), a powered sunroof that is also voice activated, a more powerful 8-speaker SONY sound system, additional ambient lighting in the rear passenger compartment and a full 360-degree camera system for a panoramic view of the vehicle.

The Elegance models also have a powered tailgate as standard.

**Five-star safety**

The OMODA C5 reached global headlines when it received a full five-star safety rating from the strict NCAP crash-test authorities. Not satisfied, OMODA is seeking a similar grading from each of the global safety authorities located in North America, Australia and Asia.

At the heart of this high safety rating is the OMODA safety cell. This cell uses 78% very high strength steel with in-built energy channels to offer its occupants the best possible safety.

All versions of the OMODA C5 have six airbags, including front, front side and full-length curtain airbags. All models also have ISOFIX child seat anchors, smart seatbelt pre-tensioning, ABS brakes linked to all four disc brakes, tyre-pressure monitoring and electronic stability program (ESP) as standard.

Safety is further taken care of by front and rear parking sensors, emergency brake signalling through the rear LED lights, speed control with the option of speed limiting and emergency brake assistance.
 
For buyers of the Elegance models, OMODA will offer a full range of Advanced Driver Assist Systems (ADAS). These systems include automatic high-beam / low-beam switching, adaptive cruise control, rear cross traffic alerts, traffic-sign recognition, blind-spot monitoring, lane-keep assistance and lane-departure warning and forward-collision warning. 

The OMODA C5 Elegance and Elegance S also have automatic emergency braking and an innovative emergency lane keep assist as standard. This gives the OMODA C5 a level 2.5 autonomous driving rating.

**High-powered range**

Powering the OMODA C5 is a high-output 1.5 litre turbo petrol engine.

This engine utilises many of the newest innovations from the Chery Group for the lowest possible energy loss through heat dissipation. 

The engine delivers 115 kW and 230 Nm of torque through a continuously variable transmission (CVT) with nine in-built steps. The system has been tested to deliver a combined fuel consumption of only 6.9 litres per 100 km.

To make best use of this high-performance engine, the OMODA C5 is fitted with several driving modes, including ECONOMY and SPORT.

**Welcome to the O-Universe**

OMODA will not only offer its customers a new-look vehicle with the highest possible level of technology, it will also welcome them to a unique and exclusive O-Universe.

The O-Universe gives OMODERs (as they will be known) access to exclusive experiences, first-to-know information on new models and a range of gear and clothing that are exclusive to OMODA.

The range of features and benefits is grouped in four categories, namely:

**O-CLUB**: Without fear of taking risks, with extraordinary thinking, being creative and willing to accept new things...O-CLUB is the exclusive fan community of OMODERs, we will build a global virtual social platform, where we can play together with global users, share the same heart, and keep creating good memories...

**O-LIFE**: O-LIFE advocates the concept of green low-carbon, environmental protection and energy saving brought by high technology, representing the future life scenes of intelligent ecology + intelligent life.

**O-LAB**:  O-LAB is a future-oriented research platform as well as a laboratory for co-creation of creativity and inspiration. We keep developing, researching and creating new technologies, sharing and experimenting with every user; innovating and practicing with every user, and exploring every uncharted territory together.


**O-FASHION**: O-FASHION is a technology-driven aesthetic concept, integrating minimalism and futurism, representing the aesthetic trend of the future crowd. It also embraces a highly intelligent wearable fashion combo with an advanced design concept that presents a futuristic aesthetic style.
Range, reach and support

Three models of the OMODA C5 are now available in South Africa. They are:

**OMODA C5 Tech: R447 900**
This model has fabric seats, 17” wheels and the full digital infotainment system.
**OMODA C5 Elegance: R507 900**
This model has leather upholstery, the full complement of ADAS and digital entertainment features and climate control. 
**OMODA C5 Elegance S: R509 900**
Offering all of the OMODA C5 Elegance features, as well as the additional red exterior design highlights.

All versions of the OMODA C5 are backed by a service plan of 5 years / 70 000 km and a mechanical warranty of 5 years or 150 000 km. An additional engine warranty of 10 years or 1 million kilometres are also included.

OMODA will also be supported by the Chery Group’s established large parts warehouse, roadside-support team and customer-care office.

Ends

- **Chris-Mari Botes** 
- **Brand Manager: Omoda** 
- omoda.brand@omoda.co.za 
- 010 448 5388
- 084 488 0757
- omoda.co.za

OMODA, South Africa’s newest vehicle brand, is officially on the road.

Welcome to the O-UNIVERSE

## The Future is here: OMODA confirmed for South African launch

- New brand and model range to be introduced 
- OMODA C5 the first model to land in South Africa 

The future has five doors and five letters.

Chery International this week introduced the OMODA brand in South Africa, making it the first country on the African continent to offer this new brand to motorists.

By welcoming OMODA to its shores, South Africa joins several countries globally, including some in South America, Asia and soon also Europe and Australia to be added to the list of those selling this ultra-modern vehicle brand.

The first model from OMODA, the OMODA C5, will become available mid-April and will be sold through 30 pre-selected dealers covering all major metros and cities. Each dealer has been pre-selected to offer a dedicated range of sales and support services to OMODA customers and each has invested in the range of dedicated diagnostic and support services required.

“OMODA is a new, modern and luxurious vehicle brand that showcases what can be done when a brand is not hindered by legacy technology or design,” says Tony Liu, the Executive Deputy General Manager of Chery South Africa.

“Every aspect of this range of products, from vehicle design, performance, technology and driving pleasure, has been designed from a clean slate and will truly surprise and delight South African motorists,” says Liu.

The name OMODA is an amalgamation of concepts and is the result of a competition that saw over 
10 000 entries from 30 countries. Entrants tried to capture the spirit of a new brand that aims to redefine motoring, and the most unique and meaningful names that captured this new spirit made the shortlist before OMODA was chosen. 

Making up the name OMODA is the O for oxygen, new life and vitality and the term “MODA”, which refers to the modern and fashion forward characteristics of the new brand.

### OMODA C5

As the first model to showcase for OMODA, the OMODA C5 cuts a unique silhouette in a market saturated with generic SUVs.

To create this sporty and unique new SUV, the OMODA designers created a design language called Art in Motion. Each element, including the liquid lines of the diamond matrix grille that flows seamlessly into the lights and shoulder line, has been conceptualised exclusively for OMODA.
Among the many unique features of the first model – the OMODA C5 – are a rounded glasshouse with imperceptible edges and lines, a wedge-shaped roofline that flows from the bonnet to the pinched rear quarter and the use of thin, arrow-shaped head and tail lamps with next-generation smart LED illumination.

“The OMODA C5 looks like nothing else on the market. Its design, both inside and out, has been untethered from tradition and offers something fresh and unique,” says Liu.

The interior of the OMODA C5 keeps the promise made by the exterior design.

Among the many innovations inside this five-door cross-over SUV are ambient lighting with near infinite colour combinations, a clean centre console with intelligent interactive switchgear and wireless charging and dual integrated 10.25-inch screens that smoothly incorporate the vehicle and entertainment information.

### Welcome to the O-Universe

A brand as unique and forward-thinking as OMODA needs an entire universe of its own.
To introduce OMODA to South Africa, the team has created an entire O-Universe for customers, who will be known as OMODERs.

As part of the O-Universe, OMODERs gain access to O-Fashion, O-Life, O-Lab and the O-Club.
“In South Africa, as in other countries that have introduced OMODA, we have employed an entirely new team with new ideas to build the OMODA brand and community. Nothing is off the table, and anything goes, as long as our OMODA customers feel the benefit,” says Liu.

True to this statement, the OMODA team members in South Africa are young, vibrant individuals focused on laying the foundation for the future of OMODA. While housed in the Chery Head Office in Bryanston, Johannesburg, the team has carte blanche to try new marketing ideas and to explore new ways of benefitting customers.

### Future-proof technology

While the range and line-up of the new OMODA C5 will be revealed at the end of this month, it is worth noting that the OMODA C5 is built on the Chery Group’s T1X platform.
This platform not only has an industry-leading weight and rigidity rating, but it offers sportscar levels of grip and handling without the harsh ride that is often associated with that category of vehicles.

The T1X platform is also known globally for its innovative design that allows for the future use of any form of propulsion, be it internal combustion petrol and diesel engines, battery-electric systems or even hydrogen propulsion.

### Launch in South Africa

To help establish OMODA in South Africa and to support customers of this modern new brand, Chery South Africa has approved 30 Chery dealers to allocate a part of their dealership and staff to OMODA. 

This will mean that every OMODA customer will have the highest level of support and dedicated attention they will come to know from the brand. At the same time, the allocation of dealers will ensure that every large metro and city will be covered

To welcome the first customers to the OMODA brand and celebrate the upcoming launch of the OMODA C5, OMODA South Africa has launched a dedicated pre-order campaign at 
[omoda.co.za/pre-order](/pre-order).

The campaign will offer the first 100 customers a selection of special gifts, including a R10 000 voucher, a special set of Bathu-OMODA sneakers, a customised set of vehicle decals celebrating a first edition model and more unique merchandise.

To qualify for this special offer, OMODA fans are invited to register on the link above and pay a fully-refundable deposit. South Africans interested in learning more about OMODA can follow the brand on their various social media channels or visit [omoda.co.za](/).

“By joining the OMODA family early, our South African friends will be the first to learn about the OMODA C5 and other OMODA models that will arrive soon,” says Liu.

Ends

For more information, please contact:

- **Chris-Mari Botes** 
- **Brand Manager: Omoda** 
- omoda.brand@omoda.co.za 
- 010 448 5388
- 084 488 0757
- omoda.co.za


Chery International this week introduced the OMODA brand in South Africa, making it the first country on the African continent to offer this new brand to motorists.

The Future is here: OMODA confirmed for South African launch

## The OMODA crossover''s sleek and futuristic exterior is complemented by its equally stylish and sophisticated interior. The black and brown interior features advanced lateral support for seat cushions, a high one-piece headrest, and perforated eco-leather upholstery. The driver''s seat has electric adjustments in six directions, while the front passenger seat has adjustments in four directions.

The instrument panel and infotainment screen are presented in the form of dual LCD screens with a diagonal of 10.25 inches each and an HD resolution of 1920x720 pixels. The center display connects with iOS and Android smartphones, displaying device content, and data from the 360°AVM surround view system, which is automatically activated when driving at less than 20 km/h. The digital onboard computer''s graphic design is customizable, depending on the control mode. The multimedia system allows access to sound field settings, driver assistant personalization, opening height adjustment of the rear tailgate, data from the built-in registrar, and atmospheric interior lighting color selection.

The console side features an electronic gear selector, electric parking brake (EPB) and automatic (AutoHold) buttons, control mode switching, keyless entry, engine start, quick access to the surround view system, and heated seat control buttons. The key and smartphone niche are complemented by two coasters. The console houses a 12-volt outlet and two USBs, including type-C.

The OMODA crossover comes equipped with a winter package that includes heated windshields, rear windows, exterior mirrors, front wiper nozzles, steering wheel, and seats. The intelligent dual-zone climate control ensures a comfortable atmosphere and keeps the cabin air clean. The N95 cabin filter provides additional confidence in air quality and belongs to the FFP2 protection class.

The multifunction leather steering wheel controls car functions without taking hands off the wheel. The OMODA offers a package of ADAS driver assistance systems, including adaptive cruise control (ACC), traffic jam assistance (TJA / ICA), forward collision warning system (FCW), autonomous emergency braking (AEB), lane departure warning (LDW), lane-keeping assist (LDP), emergency lane-keeping assist (ELK), rear cross-collision warning (RCTW), and automatic low/high beam switching (IHC).

The OMODA crossover comes with a 1.5T high-performance gasoline turbocharged engine with a capacity of 147 hp and torque of 210 Nm. The engine is paired with a reliable CVT25 transmission. The dimensions of the OMODA crossover are length - 4400 mm, width - 1830 mm, height - 1588 mm, with a wheelbase of 2630 mm, and a ground clearance of 190 mm.

The OMODA crossover''s futuristic interior design and advanced features set a new standard in the automotive industry. The OMODA is a testament to the brand''s unwavering commitment to providing high-quality vehicles that offer exceptional comfort, convenience, and safety features. More information about the OMODA''s trim levels and pricing policy will be released in upcoming official releases of the OMODA brand. Follow the OMODA''s progress and the creation of the OMODA universe in the Telegram community.

The OMODA crossover''s sleek and futuristic exterior is complemented by its equally stylish and sophisticated interior. The black and brown interior features advanced lateral support for seat cushions, a high one-piece headrest, and perforated eco-leather upholstery. The driver''s seat has electric adjustments in six directions, while the front passenger seat has adjustments in four directions.

Futuristic OMODA Crossover Unveils Sleek Interior Design and Advanced Features

## Exciting news for car enthusiasts in South Africa! The much-anticipated Chery Omoda C5 is making its debut in March 2023, ready to impress with its daring design and exceptional features.

The "Art in Motion" design language is embodied by the futuristic Omoda C5, the first of a new range of vehicles. The model has also achieved the rare feat of earning a five-star Euro NCAP safety rating, further demonstrating its exceptional quality.

Chery''s state-of-the-art ''T1X'' platform serves as the foundation for the Omoda C5, which is propelled by a powerful 1.6-litre turbocharged gasoline engine generating 147kW and 290Nm. This engine is mated to a seven-speed DCT dual-clutch transmission for a smooth and seamless driving experience.

On the exterior, the Chery Omoda C5 stands out with its sleek headlights, bold V-shaped front grille, and floating roof design. The Matrix taillights, which create a striking 3D effect, add to the vehicle''s distinctive appearance.

With its sporty front seats featuring integrated headrests, the interior of the Chery Omoda C5 is just as eye-catching as the exterior. The cockpit is equipped with a dual high-resolution display panel, each measuring 26cm, for a seamless and intuitive user experience.

The Chery Omoda C5 comes packed with premium features, including a multi-colour mood lighting system, wireless charging, dual-zone climate control, and advanced driver assistance technologies like adaptive cruise control, autonomous emergency braking, and automatic high beam headlights.

The Chery Omoda C5''s five-star Euro NCAP rating is due in part to its use of ultra-high tensile steel in its body and structure. The safety cell of the vehicle is designed to withstand pressures of over 1,800 Megapascals (MPa), ensuring optimal protection for occupants in the event of a collision.

“The Omoda C5 is all about the unconventional and fashionable and its arrival will create a futuristic space called O-universe which is set to appeal to individualistic urban trendsetters who dare to be different,” - Chery.

Stay tuned for local pricing.


Exciting news for car enthusiasts in South Africa! The much-anticipated Chery Omoda C5 is making its debut in March 2023, ready to impress with its daring design and exceptional features.

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